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Privacy Policy


For the purposes of this Privacy Policy:

  • Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Policy) refers to Seventy One Studios Pte. Ltd., Singapore.
  • You means the individual accessing the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.
  • Site refers to https://what.com.sg (The What Brand).
  • Application/App means the software program provided by the Company downloaded by You on any electronic device named What SG.
  • Service refers to the Website or the Application or both.


We value your privacy and strive to protect your personal data in compliance with the governing laws of the countries we operate in. We use your Personal Information only for providing and improving our Service. By using our Service, You agree to the collection and use of information in accordance with this policy.



Information Collection And Use

While using our Service, We may ask You to provide us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information collected includes but is not limited to your full name, contact details, demographic information, date of birth, addresses for billing and other payment information, shipping address, IP address, details on items purchased, personal preferences, location information (if your device and app settings allow us to collect it), and any other information that You may choose to provide to us.



How We use Your data

We (and our Service providers, on our behalf) may use the information We collect from and about You for a variety of purposes, where (and only where) consented to by You, including the following:

  • To fulfil your requests for products and Service
  • To keep You updated about your orders
  • To provide product suggestions
  • To personalise your experience
  • To provide customer service
  • To facilitate your participation in any contests
  • To analyse trends and statistics
  • To send You marketing communications and other information regarding our products, services, marketing, or special events



Disclosure of Personal Data

We may disclose your personal information to law enforcement agencies and government bodies if We are required to do so by law; or when We believe in good faith that such disclosure is reasonably necessary to comply with the legal process. By providing personal information to us, You consent to your personal data being transferred to, processed and stored in these countries in accordance with local laws.



Security of Your Data

We endeavour to take all reasonable steps to protect your data. All the data collected by us is stored on a secure server. The secure server software encrypts all personally identifiable information You input when You place an order before it is sent to us. We will not store personal data for longer than necessary, We will only retain personal data for only as long as is necessary for business or legal purposes.




Cookies are small pieces of text sent by your web browser by a website You visit. A cookie file is stored in your web browser and allows the Service or a third-party to recognise You and make your next visit easier and the Service more useful to You. Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close your web browser. We use both Session and Persistent Cookies for the purposes set out below:


Session (Necessary / Essential) Cookies Purpose: These Cookies are essential to provide You with Services available through the Site and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the Services that You have asked for cannot be provided, and We only use these Cookies to provide You with those Services.


Persistent (Functionality) Cookies Purpose: These Cookies allow us to remember choices You make when You use the Site, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid having to re-enter your preferences every time You use the Site.


If You would like to delete cookies or instruct your web browser to delete or refuse cookies, please visit the help pages of your web browser. Please note, however, that if You delete cookies or refuse to accept them, You might not be able to use all of the features We offer, You may not be able to store your preferences, and some of our pages may not display properly. You can learn more about Cookies from the following third-party websites:

  • All About Cookies: http://www.allaboutcookies.org/
  • Network Advertising Initiative: http://www.networkadvertising.org/



Access, Correction and Withdrawal of Consent

If You have any queries, comments, complaints or updates about our Privacy Policy or our collection and processing of your personal data, please contact us at:

  1. Email: (Subject Header: Data Protection Officer)
  2. Snail Mail: 2 Tannery Road, #04-02A, Cencon Building, Singapore 347720. (Attn To: Data Protection Officer)


If You wish to access, update or withdraw consent for the use of the Personal Information collected by us, please email the above contact. We will not correct your personal data upon request from any third party unless such third party is able to produce documentary evidence of your authorisation to do so.


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