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Introducing

What Pack

Discover your signature style

Curate your own

One Backpack.
Multiple Customisable Zones.
Endless Possibilities.

One Backpack.
Multiple Customisable Zones.
Endless Possibilities.

Choosing a style that fits your way of life and style is essential.
Our vision is straightforward: a single backpack with many personalities and possibilities. We achieve this through a unique level of modularity, setting us apart from the rest.

It's personal.
And it should be.

Your pack, your way, your story.

Dynamic Lifestyle

In a modern world with modern minds, adaptability is key.

The ideal solution for urban nomads. Whether you’re a dreamer or a hustler, our backpack has got you covered. With its unique modular design, you can now curate a backpack that is truly yours. Its versatility and style make it the perfect companion for your everyday escapades.

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One for the trendsetters, makers, explorer alike.

Design & Build

Specifications

Specs

Width (w): 28 cm
Height (h): 43 cm
Depth (d): 12-16 cm

Volume: 14-17 L
Weight: 1.3 kg

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The main compartment consists of one neoprene laptop slot that can fit up to a 15″ MacBook Pro, one document slot that holds A4 papers, one zip pocket that is able to fit an A5 notebook and two elastic mesh pockets that will fit smaller items such as a mouse, power bank, wet wipes or hand sanitiser. Lined with a smooth fleece material, you can attach velcro accessories for further customisation. There are also six loops (three on each side) that run along the sides of the back panel. These loops work with the extension straps (Base Kit) to secure loose items when needed.

Features

Subtle but thoughtful.

Our design may be minimalistic, but it doesn’t mean we have to compromise.

logo-what-id

IDentify your backpack

Not just a pretty face, we have also added a quirky element to What Pack called What ID. All original What Pack comes with a passive serialised NFC identification chip. Using an NFC-enabled smart device, you will be able to check product authenticity, retrieve product information, updates, as well as care instructions.

The images displayed are nearly identical to the final product, with only minor improvements made throughout the development process. This concept originated in 2017 and has been evolving ever since. We are working closely with our partners to bring this vision to fruition, and we are now approaching the final stages of prototyping. If you resonate with the notion of having a uniquely curated backpack as a staple, we invite you to stay tuned as we take the final steps to bring this concept to life.

3D Printing Technology: Our primary equipment comes from Prusa Research, complemented by quality filaments produced by Prusa Research, Fillamentum, and other reputable suppliers. Our parts are printed using PETG and CPE HG100 materials, ensuring suitability for everyday urban activities. While sturdy, please be aware that these components are not intended for harsh or demanding conditions.

This information is current as of 5 Aug 2023.

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